Analytica Unveils Timeless,
Tech-Integrated Website Built By Lounge Lizard

< News
Updated on: May 15th, 20234 min read
The Analytica homepage featuring its core values is shown on a laptop.

Analytica needed a website to reflect its high-tech data solutions and career-focused opportunities for tech leaders.

The Washington, D.C.-based data analytics and technology firm partnered with Lounge Lizard Worldwide to create a new website to do just that.

As a small business focused on federal government agencies in the healthcare, national security, and civilian sectors for over 13 years, Analytica wanted its new website to reflect its high-quality services and concierge approach to client relationships. Their data science consulting services needed to be presented in a far more modern and solutions-oriented way while maximizing their ability to attract the best and brightest career candidates.

Working with Analytica’s leadership group, the Brandtenders at Lounge Lizard concocted a potent mix of timeless elements and tech-forward animation that visually communicated Analytica’s strong presence in the data analytics field. With Analytica’s goals front of mind, the design team focused on expanding the UI/UX to increase leads and conversions, maximize overall dwell time on the website, and improve access to their thought leadership and resource materials.

The Analytica website is shown on desktop computers before and after a redesign.

The website’s natural flow leads visitors to all the essential information they seek on the homepage. This information includes a concise listing of products and services offered by Analytica and its vision, goals, and core principles. Further down the homepage, users can find news about the business and valuable resources such as case studies. In a prime location, a career opportunities section has prime real estate to guide potential candidates to their specialized hiring module.

Whether website visitors are interested in Analytica’s advanced data consulting services or are technical, skilled job seekers looking for career advancement, the site has a flow that engages the visitor and smoothly delivers them to their expected results thanks to solid call-to-actions (CTAs) designed to guide users to pages with expanded information and downloadable resources.

Once the design was ready, the Lounge Lizard development team added the integrations required to power it and incorporated the UI/UX envisioned by the designers. Integration of Analytica’s popular subdomain at careers.analytica.net was a critical aspect that the engineers handled expertly. To guarantee that the subdomain blended with the new website design while maintaining the functionality of the existing domain, Brandtenders used an integration with changes in color, logo design, and general appearance.

The Analytica team is shown in dynamic circles on the company's website.

Moving Forward

Upon landing on this new website, visitors see the data solutions that Analytica provides to help their clients make informed decisions to drive success. With the launch of analytica.net, the company is well-positioned to capture leads and increase its impact within the government data analytics field.

If your business or brand needs a fresh look and feel, Lounge Lizard’s Brandtenders and Marketing Mixologists bring creativity, design savvy, and technical know-how to every project.

Published on: May 15th, 2023

Related articles

A crowd of people walk through glass doors.
5 min read

Evolv Technology Gets A Boost With Lounge Lizard’s Top SEO + Web Design Services

April 21st, 2023

In support of Evolv Technology’s brand refresh efforts, Lounge Lizard has launched industry-leading SEO services designed to boost organic search traffic and generate high-quality marketing qualified [...]

Someone reads the News webpage for NHS while on a tablet.
4 min read

Lounge Lizard’s Non-Profit Web Design Attracts Donors & Helps Communities

April 20th, 2023

NHS Chicago, a highly regarded leader in homeownership consulting and education, retained Lounge Lizard to redesign their non-profit website, making it more streamlined, fresh, and multi-focused.  [...]

A congratulations graphic for Jadden Picardal as the Lounge Lizard Web Design Scholarship winner for spring 2023. Features her homepage design on a desktop.
4 min read

Lounge Lizard’s Spring 2023 Website Design Scholarship Winner: Jadden Picardal

March 30th, 2023

This year’s Spring Web Design Scholarship goes to Jadden Picardal, 17, a senior at Coronado High School in Nevada. Her winning entry is a portfolio website [...]

Gold west casino web design lounge lizard (1)
4 min read

Lounge Lizard Transforms Casino Website Design
With Interactive User Experiences

May 5th, 2023

Breaking out of the basic casino website template, Lounge Lizard created three magical websites that bring the in-person casino experience online. With a before and after [...]

Lounge lizard davey award
2 min read

Lounge Lizard Wins Davey Award for ‘Pool Fashion’ Social Campaign

December 19th, 2022

Lounge Lizard Worldwide, a full-service marketing and web agency headquartered in New York City, recently earned a Silver Davey Award for its “Pool Forward Fashion” social [...]

Portrait of Aaron Ni with screenshot of his winning website design for the 2022 Lounge Lizard Web Design Scholarship
1 min read

Lounge Lizard’s Fall 2022 Scholarship Winner: Aaron Ni

October 20th, 2022

Introducing the winner of our Fall 2022 Website Design Scholarship: Aaron Ni! Aaron Ni was a student at Fishers High School based in Indiana at the [...]

Analytica Unveils Timeless,
Tech-Integrated Website Built By Lounge Lizard
Share On:
Newsletter Sign Up

"*" indicates required fields

0 of 60 max characters
0 of 60 max characters

Request a Proposal

Fill Out Our Form & We’ll be in Touch Shortly

"*" indicates required fields

Name*
Type of Project**

New York City
112 West 34th Street
18th Floor
New York, NY 10120
Long Island
991 Main St.
Suite 200
Holbrook, NY 11741
Washington D.C.
1101 Connecticut Avenue NW
Suite 450
Washington, DC 20036
Nashville
424 Church St
Suite 2000
Nashville, TN 37219
Los Angeles
1100 Glendon Avenue
17th Floor
Los Angeles, CA 90024
Miami
1221 Brickell Ave
Suite 900
Miami, FL 33131
Charleston
170 Meeting Street
Charleston, SC 29401
Richmond
919 E. Main Street
Suite 1000
Richmond, VA 23219